PR
Credibility that gets tails and headlines wagging
At All Tails Media, we provide specialist PR services for the pet industry, helping brands build credibility, increase visibility, and connect with the audiences that matter most.
With over 20 years of experience in the pet sector, underpinned by expertise in animal behaviour and welfare, we bring a level of insight and authority that ensures your brand is represented with both impact and integrity.
Our approach combines strategic PR planning with targeted media outreach, ensuring your brand is seen in the right places, by the right people. From press releases and product launches, we manage every aspect of your PR with a clear focus on results. We work collaboratively with your team, acting as a true extension of your business,to align messaging, uncover opportunities, and deliver consistent, high-impact PR activity.
Our collaborative approach does not stop there. We help connect businesses with other organisations, academics, influencers and charities that share values to increase reach and support campaign goals.
A key part of our service is thought leadership PR. We help founders and brands develop expert commentary, opinion pieces, and media features that position you as a trusted voice within the pet industry. By leveraging your expertise and our deep understanding of the sector, we build authority that extends beyond campaigns and drives long-term brand value.
With established relationships across pet, lifestyle, and consumer media, and a foundation in science-backed animal welfare, we ensure your messaging is not only compelling but credible. Whether you’re launching a new product, growing brand awareness, or strengthening your reputation, All Tails Media delivers pet industry PR campaigns that generate meaningful coverage, elevate your brand, and support sustainable growth.
We believe in thought leadership and support collaborative approaches with academics, charities and businesses.
With expertise in welfare science and messaging we advocate for using our unique platform as a power for good.
Relationships &
Collaborations
Influencer Partnerships
Media Relations
Press Coverage
Thought Leadership
Product Launch PR
Animal Welfare Messaging
Events
Why Trust Us With Your Pet Industry PR?
Build Relationships That Matter
We have strong relationships with both the pet industry media and other pet brands, charities and influencers that share responsible and ethical values in the animal sector.
20 years In The Pet Industry
A playbook of deep rooted experience in the press and media with meaningful values-led relationships and connections
Reputation And Thought Leadership Approach
We build lasting credibility in a market that relies on emotional connection through building a reputation based on ethical values and education.
Scalable Support as you Grow
We can adapt with your business, giving you the flexibility to scale activity without the pressure of hiring.
Grounded In Animal Behaviour And Welfare
Backed by science with strong relationships in the academic world, we can ensure that your messaging resonates with all animal sector stakeholders.
We Project Manage, So You Don't Have to
With all of our creative services under our own team, we are well practiced working efficiently together.
Our integrated, outsourced approach brings strategy, insight, creativity, and execution together under one clear direction,tailored specifically for the pet industry and animal sector.
Instead of juggling multiple suppliers and priorities, you gain a single, accountable partner who understands your brand, your audience, and your goals, working alongside you as part of your team to deliver cohesive, effective marketing.
Let’s Work Together
Get in touch so we can start working together.